Get an Exclusive Preview of Gucci’s New SoHo Store in this Immersive Video

Wednesday, May 16 2018

By Hypebeast on May 16, 2018 in Fashion , General , Style
Following the launch of its new Wooster Street location in SoHo, New York, Gucci provides an exclusive look of its 10,000-square-foot store via an immersive video.
Housing an expansive range of both men's and women's ready-to-wear collections, the store offers DIY customization via AR technology where customers can choose lettering in a variety of fabric and color combinations on unisex luggage and the classic Ace sneaker. The video also provides a closer look at Gucci Wooster's 3D video display and screening room equipped with Muzik headphones that will play host to film screenings and creative programming.